Friday, November 23, 2007

IP Bunker Buster

Protecting intellectual property has become a harmful preoccupation for many leading-edge software and knowledge-based companies. Security policies, fear of competitors, and growth through mergers and acquisitions have created isolated knowledge silos across the organizational landscape. Unfortunately, the very dynamics used to protect this most valuable asset ironically creates significant barriers for innovation. The end result is a growing stranglehold on the ability to generate sustainable future value.

It shouldn't surprise us that the antidote to this problem is currently playing out on the world wide web in a high stakes challenge of social networking innovations. What does connecting people have to do with innovation?
  • People are sustainable dynamic IP generators
  • People provide expertise and informal access to needed knowledge, easily doing end-runs around poorly managed IP protection strategies.
  • "Who you know" has always been a significant component in effective knowledge sharing. Smart IT is now amplifying this principle.
Bottom line: profiling and locating people is a simple, yet powerful way to "bust" the isolated "knowledge bunkers" in your organization.

“the best companies are the best collaborators. In a flat world more and more business will be done through collaboration within and between companies” Thomas Friedman - The World is Flat

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